Into the Cloud
Elevate your POV with researched and reported content for modern marketers.
Latest stories
Your brand is in crisis—now what?
For modern comms teams, understanding emotional drivers is key.
CommunicationsThe Marketing Cloud brings privacy-safe ID boost to Data 360 customers
Stagwell ID Graph is now available to Salesforce Data 360 customers, delivering expanded audience reach and activation through zero-copy Clean Room technology.
MarTechIntroducing Numetrix
Rebranding from The People Platform and evolving the possibilities of behavioral intelligence.
MediaIgnoring AI tools? Your employees are being left behind.
"If you’re proselytizing about 'AI being the future' while failing to invest in GenAI training or tools, you’re doing everyone a disservice."
Elspeth Rollert, CEO of the Marketing Cloud
MarTech
The AI Visibility & Reputation Glossary: 18 terms you actually need to know
Sound fluent in the fastest-moving conversation in marketing.
MarTechThe Marketing Cloud brings privacy-safe ID boost to Data 360 customers
Stagwell ID Graph is now available to Salesforce Data 360 customers, delivering expanded audience reach and activation through zero-copy Clean Room technology.
MarTechMentioned but never linked: How brands can escape the AI source deficit
Why AI remembers your name, but links elsewhere.
MarTechHow real-time cultural intelligence is rewiring audience targeting
Sightly expands what's possible with two new agents.
MarTechMedia
Introducing Numetrix
Rebranding from The People Platform and evolving the possibilities of behavioral intelligence.
Media What brands and marketers in the wellness space need to know this September
Digging deep into audience data with Stagwell Agentic Targeting System (SATS)
MediaHow Stagwell Agentic Targeting System (SATS) helps leaders move from insight to activation
Understand what consumers think and do with precision.
MediaWouldn't you love to automate governance and compliance?
Highly regulated industries, like sports betting, can seriously reap the benefits of AI tools.
MediaResearch
Introducing QuestRQ: This is what real-time reputation tracking looks like
The latest tool from HarrisQuest is a gamechanger.
ResearchQuestDIY + Displayr: Better together
The integration is a boon for market researchers.
ResearchUNICEPTA's integration into Microsoft 365 Copilot
The data you need, in the places where decisions get made.
ResearchThe 2025 Halloween Ad Champions Report
We analyzed 200+ ads and surveyed 1000 Americans to see which Halloween candy ads are killing it.
ResearchCommunications
Your brand is in crisis—now what?
For modern comms teams, understanding emotional drivers is key.
CommunicationsWhy Reddit matters so much to your AI reputation
LLMs are hungry for the authentic human feedback that the site holds.
CommunicationsWhy do LLMs view brands more critically than human consumers do?
Exploring the perils of the AI ‘perception gap.’
Communications3 quick wins to improve AI visibility and reputation
You don’t need to be an expert in AEO and GEO to make swift improvements.
Communications