Our mission
The Marketing Cloud is empowering modern marketers with technology that pairs power and precision.
As modern marketers face growing customer and business expectations, they must also be technologists to maximize performance.
That’s where we come in.
Latest stories
The importance of 1P data—and how to leverage it
By
Michelle Bai
Are you letting an important asset go to waste?
Media
How concerned are Americans about microplastics?
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Scott Indrisek
A Harris QuestDIY survey shows that consumers are anxious—and hungry for regulation.
Research
How AI is changing the game for 3 creatives
By
Alina Cohen
A fine artist, a marketing CEO, and an art director share their thoughts.
MarTech
AI-focused marketing roles you should consider hiring for
By
Manal Yousuf
Upscale your team in 2025.
MarTech
AI 101: "Black box" anxiety
By
Louis Criso
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MarTech
Coca-Cola’s risky AI video bet
By
Scott Indrisek
Online reactions to a new holiday campaign were harsh—but did they miss the point?
Media