A surprise sports upset, a breakout meme, an industry shake-up—each begs the same question: Should our brand jump into this conversation, and if so, how?
QuestDIY makes a same-day pulse realistic, so you can trade opinions for evidence without missing the moment. Once you deploy your survey, you can watch results in real time, with the whole thing completed in mere hours.
Imagine you’re a snack brand considering a cheeky post tied to a viral moment. A same-day pulse says 18–34 find the concept funny and on-brand, while 55+ think it’s off-tone.
That’s enough to green-light creator riffs on youth-skewing channels while skipping prime-time TV.
QuestDIY’s rapid turnaround time also makes it the ideal tool for agencies looking to pitch new business with attention-grabbing data points. Trying to land a project with the new non-alcoholic offshoot of a major beer brand? Deploy a QuestDIY survey the day after the Super Bowl to get a bird’s-eye view of what booze-free options Gen Z and millennials were reaching for during the big game.
Speedy surveys are also key for weaving proof points into thought leadership, or for savvy comms teams looking to hang pitches on an intriguing and timely hook.
QuestDIY can work hand in hand with PRophet Earn, which will help you find media most receptive to your data-driven pitch.