TPP Insights is your cloud-based command center for understanding consumer behavior. Detailed access to location data across thousands of brands and millions of locations empowers business decisions that fuel growth. Dive deep into foot traffic patterns, analyze trends, benchmark against competitors, and visualize your data with ultimate flexibility.
Product Highlights
Understand the real-world movement of consumers and identify opportunities for conquest, acquisition, and retention
Benchmark foot traffic against competitor locations to understand trends, patterns, and changes in the marketplace
Enable data-backed decision making by sharing customized visualizations and dashboards across your organization
Understand visitation patterns and key metrics such as dwell time and frequency of visit, to better inform marketing campaigns and attribution
Features
Granular detail
Analyze consumer foot traffic patterns by brand, industry, DMA, city, state, or zip code level for thousands of brands and points-of-interest nationwide.
Powerful visualization
Communicate your insights with clarity, customizing and sharing your data for seamless collaboration.
Actionable intelligence
Understand total visits, dwell time, unique visitors, market share of visits, average visit duration, and more.